In 2019, before imported flower markets were common in Rawalpindi, our founder asked her husband to bring her a few imported blooms from Islamabad on his way home from work. She wanted to create something special for her mother. The arrangement she made was stunning and it marked the beginning of something much bigger.

Having grown up watching her own mother create beauty with flowers, her love for florals came naturally. What began as a passion soon became a purpose. Starting as a self taught florist, she went on to travel the world, learning from experts such as Nicolai Bergmann and studying the art of Ikebana. Her passion to learn and bring that knowledge back to Pakistan continues to this day.

And so, The Florist by Aimen Tahir was born. What started as a home based business has grown into a floral boutique in the twin cities celebrating thoughtful gifting, beautiful design, and supporting women owned businesses by giving them shelf space and opportunity.

From one bouquet made with love to a brand built on passion, our story continues to bloom.